Feel Whole Launch: AdventHealth
To introduce the world to AdventHealth’s new promise, Feel Whole, we needed to bust through the sea of sameness of health care advertising to make a meaningful connection with consumers. Feeling whole is always personal and never singular, so our consumer-centric approach celebrates real stories and real expressions of real people feeling whole in body, mind and spirit.
Recognition: American Advertising Awards, American Healthcare Advertising Awards
Our feel whole anthem was built with real stories of folks across every age and stage of health.
Instead of a jarring ER message, with ambulances, flashing lights and an urgent VO, we chose to simply remind folks that we offer leading ER care close to home…if and when you need it.
Whole-person care is different. AdventHealth believes that part of healing the heart is filling the heart.
AdventHealth is a true partner in whole-person health, giving patients the tools to take control of their well-being.
Creative Team:
GCD: Mindy Adams
CDs: Jen Tuel, Kevin Taylor, Jeff Pospichal